SAN ANTONIO – Mercy! After KENS-TV was slapped last sweeps period with what could be called one of its worst ratings showings for local news – it fell to No. 3 in some key news periods, behind traditional ratings-trailer WOAI-TV — San Antonio’s CBS affiliate comes out, well, swinging in the latest book.
The subject of KENS’ February sweeps opener Thursday night: “Swingers,” or as its caption stated, “In-depth look into swinger lifestyle.”
Much of the darkly lit 10 p.m. news report consisted of the reporter — an uncomfortable-looking Jenny Suniga — talking to a longtime married couple, who didn’t want to be identified.
According to the report, “Tina and Fred” have been in the “lifestyle” for seven years, i.e., engaging in “sex with other couples.”
Suniga goes on to tell us that one of the top clubs in the country is right here in San Antonio: Players Club. We then saw photo after photo of a psychedelic-looking dance floor, bed-stocked “cabana rooms,” hand-holding, foot stroking and other, blurrier scenes involving couples.
The club’s owner — who also preferred anonymity — then talked about what happens there.
He said the club now has 4,000 members.
“It looks like any other nightclub,” Suniga said, with a dance floor and music, but this club has private cabanas and a special room with toys, among other items.
She said sex is not allowed on the main floor but anything goes in the cabanas and that special room.
As for how this extracurricular activity affects the aforementioned couple’s sex life, “Tina” said: “Both of us enjoy watching each other to the other point that we’ll forget what we’re doing and we have to say, ‘Hey get busy. I was watching’.”
It’s made their sex life at home even hotter, the report concluded.
Watch it all by clicking here. KENS’ tweet:
Inside San Antonio’s ‘swingers’ club http://t.co/FNKEHdpNyb
— KENS 5 (@KENS5) January 30, 2015
Scintillating stuff, sure. But for KENS to characterize this story as “in-depth” or even news is kind of a stretch.
Meanwhile, Thursday’s 10 p.m. sweeps opener by WOAI — the station that managed to top KENS at three news times in November ratings — was a well-crafted and timely “gotcha” piece from Jaie Avila.
The report, which required some hefty surveillance, showed that the City Council members who voted unanimously to pass the “hands free” ordinance — the one that prohibits local drivers from using their hands to text or talk on a cell phone — weren’t exactly practicing what they preach.
Several council members were photographed holding their phones and talking while driving after passing the law; one even was seen texting during traffic stops. Watch the full report by clicking here. WOAI’s tweeted promo:
See which SA city council members Trouble Shooter @JaieAvila caught driving not-so hands free http://t.co/xWRxrIJH5K.
— News 4 San Antonio (@News4SA) January 30, 2015
Which newscast was most watched by S.A.-area viewers Thursday?
According to Nielsen overnights shared by KSAT spokesman David Cuccio:
Perennial No. 1 KSAT — which touted a story about “the roots of the Mexican Mafia,” in relation to the Balcones Heights officer murder — claimed the largest audience.
KENS nabbed second place with its swingers piece and WOAI finished No. 3 with its “hands free” report on City Council phone use while driving.
Hmm. If these two sweeps approaches continue by KENS and WOAI, it’ll be interesting to see which one S.A. audiences ultimately prefer.
I’ll let you know when sweeps come to a close Feb. 25.